For the conclusion of agreements and contracts, it is essential that the pros and cons of the business are evaluated, as well as their respective consequences. Therefore, this article will present the pros and cons of signing the so-called non-compete agreements. Before presenting the pros and cons, it is worth mentioning that non-compete agreements can…
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PENALTY CLAUSE: RULES AND LIMITS OF APPLICATION
The penalty clause is a topic widely discussed within the scope of Contract Law, mainly with regard to its application and its limitations at the time of imposition in contracts. Discussions for the imposition of penalty clauses are currently focused on achieving a balance between good faith, business activity continuity, and the human person’s dignity….
Counterfeiting: How to Protect Yourself and Your Business
Despite the lesser-known term, the crime of counterfeiting is quite common, and you’ve certainly come across it in large shopping centers or online. Counterfeiting is nothing more than the unauthorized reproduction of copyrighted works, such as music, software, and books. In this way, counterfeiting consists of the illegal use of intellectual property assets through a…
ROYALTY FREE: CONCEPT, ADVANTAGES, AND DISADVANTAGES
It is increasingly common to use works (images, music, books, etc.) found on the internet in posts on blogs and websites, but not everyone understands the consequences of their use or has even heard of royalty-free. Royalties are amounts paid for using and exploiting a specific material or commodity. In turn, royalty-free designates a type…
PROTECTING INTELLECTUAL PROPERTY: TRADEMARKS AND THIRD-PARTY WORKS
During a simple walk in the mall, for example, it is easy to notice the use of prints containing illustrations of famous characters and brands, especially in recent years, related to series and works related to the world of science fiction and which can be found in the most varied products, such as backpacks, water…
HOW TECHNOLOGY AND INNOVATION DRIVE BUSINESS
If investing in technology and innovation years ago was considered just a trend, today, it is unthinkable that a business does not consider these factors. Betting on technology and innovation in such a competitive consumer market is essential for any company that wants to stand out. Those that invest in technology and innovation offer more…
COPYRIGHT LAW: PLAGIARISM AND ITS CONSEQUENCES
The success of a business also depends on legal knowledge about what can and cannot be done. In this way, Copyright Law is crucial since this is the law that takes care of the protection and reproduction of literary creations and the like. Copyright Law defends the rights related to the ownership and protection of…
THE MAIN CHARACTERISTICS OF INDUSTRIAL DESIGN
For a creation to be conceived and registered as an industrial design, its manufacture must meet specific requirements set forth by the Industrial Property Law. Thus, this text will present the main requirements of the legislation for the constitution of industrial design, as well as its characteristics, concept, and applications in practice. In general, industrial…
PERSONAL DATA: LGPD RIGHTS AND PROTECTIONS
Ensuring personal data privacy is crucial as it configures the security of the most important thing in the crypto world: your privacy. Initially, it is important to know the General Data Protection Law (LGPD), which guides the treatment, including in digital media, of the personal data made available to guarantee fundamental rights such as freedom…
GREENING YOUR BUSINESS: PRACTICAL TIPS FOR SUSTAINABLE PRACTICES
Whether due to social or shareholder demands or spontaneously, to reduce impacts on the environment, sustainable practices have been increasingly adopted. Exchanges around the world are heading in the same direction, and more recently, B3 is creating funds where sustainable practices are admissibility criteria. WHAT ARE THEY? Sustainable practices are actions that seek to reduce…